The History of HLG.
HLG was formed to help companies secure licenses and to consult
with them on the distribution for those license. Our originating
partners, Brad Henry and Reed Nettles, have over 40 years combined
experience in licensing, distribution, and sales. Both Brad and
Reed have owned manufacturing companies, secured sponsorship for
professional sports teams, and have helped companies in their
sales and marketing. This gives the group a very unique perspective
on licensing. We know what the manufacturer is looking for and
can afford, because at one point- in- time we were the manufacturer.
Today HLG consults and negotiates license agreements
for major Fortune 500 companies across the United States and abroad.
We handle major food, toy, clothing, and sport companies for all
areas of their licensing needs. Through licensing we are able
to help companies achieve brand equality in today's growing marketplace.
HLG works very closely with NASCAR and all
the NASCAR teams. We also represent Marvel Comics in their motor
sports program. We work with all the major film studios and children’s
licensors as well. Brand equity through licensing is becoming
a major factor for growth and security for the future.
Our commitment is to represent your company
with the utmost in integrity, and to view your project as our
own. We put a high value on relationships and we will always give
you the utmost in service and satisfaction. We welcome you to
take a closer look at our company and invite you to talk with
our staff and our customers.
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Hospitality
HLG customers enjoy the NASCAR races in true comfort-- courtesy
of HLG's new 45 foot Newell motor coach. This state-of-the-art
Newell has all the amenities, and is the perfect environment for
taking a break from the days fast-paced activities.
Pictured with Brad and Reed is Lewie Kennett, a retired fire chief
who lends his talents as driver, cook, and security officer. And,
although the need has not yet arisen, Lewie’s life-saving
experiences assure the days to come will be equally safe and exciting.
Click the images below to see the HLG motor coach in greater detail,
and we look forward to seeing you on board!
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for the enlarged version- |
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Application to become a Prospective
Licensee: Word | PDF
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